Chichibuhiko-no-mikoto is a Shinto deity enshrined primarily at Chichibu Shrine in Chichibu, Saitama Prefecture, where he is venerated as an ancestral and tutelary kami of the Chichibu region. Traditional genealogies associate him with the local ruling lineage of ancient Chichibu, reflecting the deity's role in regional and ancestral worship tied to the founding families of the area. Devotion to Chichibuhiko-no-mikoto is embedded in longstanding local shrine tradition, with the figure regarded as a guardian of the land and its people through generations.