Okunitama no Okami is a Shinto deity associated with the land itself, often venerated as a guardian spirit of a particular province or region in Japanese tradition. Shrines dedicated to this kami, such as Okunitama Shrine in Fuchu, Tokyo, have historically served as centers of local reverence, with communities attributing to the deity a protective and sustaining relationship with the land and those who dwell upon it. In more recent times, some worshippers have looked to Okunitama no Okami in connection with business and prosperity, reflecting the broader Shinto belief that kami of the land can influence the wellbeing of those who work and live there.